Dior opened Paris Fashion Week with a dramatic archery display during their Spring/Summer 2025 runway show. The event featured competitive archer Sagg Napoli, a 33-year-old Italian performance artist, who walked the length of the catwalk carrying her bow. Upon reaching the end, she began shooting arrows down the runway, flanked by models showcasing Dior's new sport-inspired collection.
The archery performance, which took place inside a transparent corridor extending the length of the runway, was a highlight of the show. Guests including French First Lady Brigitte Macron, Dior CEO Bernard Arnault, and celebrities like Jennifer Garner, Natalie Portman, and Aya Nakamura enthusiastically applauded the display of skill and precision.
Designer Maria Grazia Chiuri drew inspiration from Christian Dior's iconic 1951 "Amazone" dress, reimagining the silhouette with sleek, athletic contours for a modern, sport-focused collection. The looks featured bold asymmetry, with one shoulder bare on many dresses and tops, as well as elaborate zips, straps, and graphic prints.
Chiuri aimed to showcase the construction of each garment, with the omnipresent "Miss Dior" logo stretched to abstract extremes. The predominantly black and white color scheme was punctuated by shimmering metallic details and lightweight jersey evening gowns.
The sporty elegance was complemented by flat thigh-high boots and laced boxing boots, with the occasional kitten heel. The collection balanced Dior's refined heritage with a youthful, urban aesthetic, celebrating female strength and independence.
The audience reacted enthusiastically to the live archery performance at Dior's Paris Fashion Week show. Attendees, including notable figures such as French First Lady Brigitte Macron and celebrities like Natalie Portman, Jennifer Garner and Aya Nakamura, applauded the display of skill and precision as artist Sagg Napoli shot arrows along the runway. The performance added a dramatic flair to the event, enhancing the theatricality of the collection while resonating with themes of athleticism and empowerment that designer Maria Grazia Chiuri aimed to convey.
The audience's applause throughout the performance, reflected their appreciation for both the artistry of archery and the theatricality of the fashion show. Notable attendees actively engaged with the performance, further amplifying its impact.
Napoli demonstrated remarkable skill as she shot arrows down the runway, hitting targets with precision. This integration of archery into the fashion show not only highlighted her talent but also symbolized the connection between athleticism and artistry, resonating with the themes of empowerment in Maria Grazia Chiuri's collection.
These moments combined to create a unique and memorable experience that blended fashion with a dynamic display of archery, leaving a lasting impression on all who attended.